Cookie Policy

1. What cookies are

Cookies are small files placed on your device when you visit a website. They are widely used to make websites work, to remember your preferences and to gather information about how a site is used. Similar technologies, such as tags and pixels, work in comparable ways and are covered by this policy.

2. How this website uses cookies

Where these technologies are used, we group them into four categories: necessary, functional, analytics and advertising. Necessary technologies support essential website functions. Functional technologies enable optional third-party content. Analytics and advertising technologies will only be used if they are activated and you have given any permission required.

You can review and change these categories using the Cookie Settings control, which is also available in the footer of every page. Your saved choice is stored on your device and applies across pages and future visits unless the preference format changes or you clear your browser storage.

Submitting an enquiry is not controlled by the optional analytics or advertising preference settings. A valid enquiry is sent directly from the browser to Formspark through an AJAX JSON request.

3. Necessary cookies

Necessary technologies may support essential functions that cannot be switched off when required, such as:

• Website security
• Protecting forms against spam and misuse
• Remembering your privacy and cookie choices
• Maintaining necessary website functionality

The current Formspark integration does not load a Formspark JavaScript package, iframe or CAPTCHA widget, and the website does not currently use Formspark cookies or local storage. The hidden Formspark honeypot is an ordinary form field, not a cookie. Formspark's provider-side automatic spam filtering does not require an optional tracking script to be loaded on this website.

4. Functional technologies and Google Maps

Functional consent controls optional third-party features, currently the seven Google Maps embeds on the homepage and town pages. Google Maps is not loaded and no map request is initiated by this website until Functional consent is granted. You can grant this through Cookie Settings, Accept all, or the View interactive map button. Withdrawing Functional consent removes active map iframes and restores the first-party placeholder.

Once Google Maps is enabled, Google may receive technical request information and may use cookies or similar technologies in accordance with its own policies and the visitor's browser settings. We do not list fixed Google cookie names because actual storage can vary by browser, location and Google configuration.

5. Analytics cookies

No production analytics scripts are currently active. If analytics is enabled in future, consented analytics may help us understand:

• Which pages are visited
• How people arrived at the website
• Which service and location pages generate enquiries
• Form-start and successful-enquiry activity if production analytics is activated
• Clicks on telephone and email links
• Website performance and usability

6. Advertising cookies

Advertising cookies may be used in future, when an advertising platform is activated, to:

• Measure advertising conversions
• Understand which adverts or campaigns generate enquiries
• Avoid counting the same conversion incorrectly
• Support advertising measurement generally

Advertising tracking is not currently active on this website. If that changes, advertising cookies will only be used where the required consent has been given.

7. Google Analytics 4

Google Analytics 4 is not currently active. If it is selected in future and analytics consent is granted, it may be used to measure website usage and understand which pages lead to enquiries. We will update this policy if the optional technologies used on the website change.

8. Google Tag Manager

Google Tag Manager is not currently active. If selected, it may be used to manage approved website tags. Tag management does not remove the need for consent: a managed tag requiring consent must not run until appropriate permission has been given.

9. Google Ads tracking when activated

If Google Ads conversion tracking is activated in future, it may measure which campaigns lead to enquiries and will be subject to the same consent requirements as other advertising technologies described in this policy.

10. Consent choices

You can accept all optional categories, reject all optional categories, or choose Functional, Analytics and Advertising independently. Necessary storage cannot be disabled because it includes the record of your privacy choice. Optional choices do not prevent a customer from sending an enquiry.

11. Changing cookie settings

You can open Cookie Settings at any time to see or change your saved preferences. Changes apply immediately. Withdrawing Functional consent unloads Google Maps; choosing Necessary only withdraws all optional consent.

12. Browser controls

Most browsers let you block or delete cookies through their own settings, and you can usually set your browser to warn you before a cookie is stored. Blocking all cookies may affect how this and other websites work.

13. Updates to this policy

We may update this policy as the website develops or as the technologies we use change. A further review will be required if the site later adds Turnstile, hCaptcha, reCAPTCHA, analytics, advertising tracking, or another technology that stores or accesses information on a visitor's device. Whether any future CAPTCHA technology requires consent will be assessed against its actual configuration and the rules applying at that time. The date at the top of the page shows when it was last updated.

14. Contact information

If you have a question about cookies or your privacy, contact us at info@fifeelectricians.co.uk or on 01592 407374. Our Privacy Notice explains how we handle personal information more generally. You can also contact Fife Electricians through the Contact page.